Editor’s Note
On The Right Track
Erica Shatzer
W

ow! MSM couldn’t be more pleased with the industry’s response to the Q3 2024 issue of Self-Storage Now! Readership increased 44.7 percent, and subscriptions have grown by 11.3 percent since we released that newly revamped edition. We are thrilled that so many self-storage professionals are reading, enjoying, and sharing this free resource!

What’s more, Self-Storage Now’s new “Believe It Or Not!” column was the second most clicked article in MSM Weekly, our free email newsletter that delivers exclusive stories every Wednesday afternoon. If you’d like to receive MSM Weekly, or MSM Weekend, which is sent via email every Saturday morning, you can sign up at
www.modernstoragemedia.com/e-newsletter.

It is our hope that readers like this fourth-quarter issue just as much, or more, as it’s brimming with high-quality content, such as biographical stories about our exceptional 2024 Manager of the Year winners (Mandy White, Kyle Bland, and Darryl Bridges), two in-depth features on self-storage fires, and informative columns about collections, door maintenance, resolving employee conflicts, and rewiring your brain to provide better customer service. You’ll also want to peruse our ever-popular departments for inspirational articles concerning Homes For Our Troops, Sarah Beth Johnson from Universal Storage Group, and Chad Coker of Prime Group. And don’t forget to check out the latest “Believe It Or Not,” unless you suffer from apiphobia or melissophobia.

Last but not least, as we prepare for the hustle and bustle of the upcoming holidays, the MSM team would like to take a moment to extend heartfelt thanks to our advertisers, readers, and contributors. You’ve made our year merry and bright, and we look forward to continuing to provide you with the most accurate and valuable industry-related information available in 2025. Cheers!

Best wishes for a joyous holiday season,

Erica Shatzer signature